Milk Mustache Database

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Main • #255

Dwight Howard

Release year:2008
Category:Main campaign
Collections:Main Campaign
Times published:2
Printed tagline:got milk?

Notes

Two exact comic placements recovered: Adam: Legend of the Blue Marvel #1 (Nov. 5, 2008) and Fantastic Four #561 (Nov. 19, 2008). An original 2008 magazine-page scan preserves the authentic 'Bounce back.' creative.

Main image

Original 2008 magazine tear sheet — “Bounce back.”

Original Dwight Howard print ad visibly preserves “Bounce back.”, Body by Milk, bodybymilk.com and got milk?.

Credits

Photographer / credited image source:Carlos Serrao
How certain the credit is:A — agency-side archive metadata

More images of this ad — click to enlarge

Variants of this ad (1)

Different printed versions of the same ad are grouped here.

Dwight Howard — School Poster
Year:2008
Version type:Format Variant
Difference:School-poster collateral ad linked to main-255

Images of this version

Where it was published

PublicationIssue/datePageFormatSourceNotes
National campaign / publication unresolved2008School postersourceReported in USDA annual dairy promotion program materials; exact original placement still to recover.

Where it was published

PublicationIssue/datePageFormatSourceNotes
Marvel Comics — Adam: Legend of the Blue Marvel#1 — published Nov 5, 2008 (cover date Jan 2009)Comic-book print advertisementsourceGrand Comics Database indexes a one-page Got Milk? advertisement in Adam: Legend of the Blue Marvel #1, identifying the first line as 'Bounce Back' and Dwight Howard as the featured person. Marvel's official issue page dates the issue Nov. 5, 2008.
Marvel Comics — Fantastic Four#561 — Nov 19, 2008Comic-book print advertisementsourceGrand Comics Database indexes the Dwight Howard 'Bounce Back' Got Milk? ad in Fantastic Four #561. Marvel's official issue page dates #561 Nov. 19, 2008.

More sources

Fetch the Paper period/dealer scan
Post-exercise recovery messaging. Confirms the 2008 campaign creative and USDA roster. Because the source is a print-ad scan, it is not used to close the separate School Poster format child.
source
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