SpongeBob SquarePants & Patrick Star
Category:Main campaign
Collections:Main Campaign
Times published:3
Characters:SpongeBob SquarePants and Patrick Star
Printed tagline:got chocolate milk?
Notes
MilkAdMan main campaign number; see Placements for issue evidence.
Also documented: SpongeBob — Boys’ Life March 2001, second page — Format: Magazine placement scan — Second page of the SpongeBob placement. (source)
The book's caption says SpongeBob SquarePants learns the hard way that a sponge can't enjoy the simple pleasure of a chocolate milk mustache.
Identification note
SpongeBob SquarePants and Patrick Star. Cast/character identification cross-checked against the surviving campaign-reference roster.
Credits
More images of this ad — click to enlarge
Nickelodeon 'You Wish' sweepstakes tie-in version (low-res web copy)
Main campaign ad
Format:Full ad creative· English
Direct full-size main ad verified from MilkAdMan's rebuilt high-resolution archive.
Visible text / transcription
SpongeBob — Boys’ Life March 2001, first page
First page of the SpongeBob milk-mustache placement.
SpongeBob SquarePants & Patrick Star — from Milk Mustache Mania
Small print reads ©2001 VIACOM INTERNATIONAL INC. ALL RIGHTS RESERVED. NICKELODEON, SPONGEBOB SQUAREPANTS AND ALL RELATED TITLES, LOGOS AND CHARACTERS ARE TRADEMARKS OF VIACOM INTERNATIONAL INC. SPONGEBOB SQUAREPANTS CREATED BY STEPHEN HILLENBURG. ©2001 AMERICA'S DAIRY FARMERS AND MILK PROCESSORS. Show-through from the reverse of the page was removed from the scan.
Variants of this ad (3)
Different printed versions of the same ad are grouped here.
SpongeBob SquarePants & Patrick Star — GCM — with 'You Wish' logo
Images of this version
authentic period scan — GCM comic-strip WITH You Wish! logo
GCM comic-strip WITH You Wish! logo
SpongeBob SquarePants & Patrick Star — got chocolate milk? image source
eBay 157362282461; SpongeBob + Patrick chocolate-mustache print.
Main campaign ad, documented by collectors
Collector text documents the ad.
Visible text / transcription
Where it was published
| Publication | Issue/date | Page | Format | Source | Notes |
|---|---|---|---|---|---|
| Publication unresolved | 2001 | Collector-documented version | source | Milk Ad Collecting Central distinguishes this ad beneath the subject's picture link. |
SpongeBob SquarePants & Patrick Star — GCM — without 'You Wish' logo
Images of this version
Main campaign ad, documented by collectors
Collector text documents the ad.
Visible text / transcription
Where it was published
| Publication | Issue/date | Page | Format | Source | Notes |
|---|---|---|---|---|---|
| Publication unresolved | 2001 | Collector-documented version | source | Milk Ad Collecting Central distinguishes this ad beneath the subject's picture link. |
SpongeBob + Patrick — lenticular promo poster
Images of this version
SpongeBob + Patrick — lenticular promo poster
eBay 144309049395; two-frame lenticular porthole-design poster.
Where it was published
| Publication | Issue/date | Page | Format | Source | Notes |
|---|---|---|---|---|---|
| Non-periodical promotional distribution | 2001 | 8.5×11 in. lenticular promotional poster | source | eBay 144309049395; two-frame lenticular porthole-design poster. |
Where it was published
| Publication | Issue/date | Page | Format | Source | Notes |
|---|---|---|---|---|---|
| Entertainment Weekly | Mar 9, 2001 | Print ad | source | ||
| Nickelodeon Magazine | Mar 2001; Apr 2001; May 2001; Jun/Jul 2001 | Print ad | source | ||
| Sports Illustrated for Kids | Mar 2001; Aug 2001 | Print ad | source | ||
| Boys’ Life | March 2001 | 1 | Magazine placement scan | source | First page of the SpongeBob milk-mustache placement. |
| Boys’ Life | March 2001 | 2 | Magazine placement scan | source | Second page of the SpongeBob placement. |